In 2015, Baselword was the occasion for special announcements, unveiling new partnerships for TAG Heuer as well as exciting new watches, while always focusing on the core values of the brand. Discover all the novelties that were presented for this occasion!
Disruptive, yet elegant. Those are the two key words anchored in the DNA of TAG Heuer. Cara Delevingne is the perfect symbol of lifestyle, boldness and brashness, and perfectly fits to the spirit of the brand.
A stunning beauty and a great talent, she makes it all look easy, and never cracks under pressure.
2015 MARKS 30 YEARS OF PARTNERSHIP WITH MCLAREN, THE LONGEST COLLABORATION BETWEEN A WATCH BRAND AND A FORMULA 1 TEAM. 2015 WILL ALSO BE A BIG CHALLENGE FOR THE WHOLE WORLD OF SPORTS, ESPECIALLY SINCE THE TAG HEUER FAMILY GATHERS THE BEST PLAYERS IN MANY DISCIPLINES AMONG WHICH CRISTIANO RONALDO, MARIA SHARAPOVA, JEREMY LIN, AND SO MANY TALENTED OTHERS.
Cristiano Ronaldo is born to break all the records. His motivation is to win at every occasion to challenge the human statistics.