TAG Heuer’s new breakthrough technology – Diamant d’Avant- Garde - sets another major milestone and a premiere for the luxury watchmaking industry by introducing the TAG Heuer Carrera Plasma 36 mm with colored Diamant d’Avant-Garde.
The introduction of lab-grown colored diamonds is yet another illustration of TAG Heuer’s Avant-Garde and innovative spirit so deeply anchored within the brand’s DNA: using lab-grown diamonds in all shapes and forms – now also in color – to create a disruptive design.
This amazing color in pink can be obtained during a special lab-grown diamond growth process. The CVD process offers the opportunity to introduce the color during the growth process, in a well-controlled environment, without the need for any post-processing. This way, the diamond is colored all the way through and homogeneously.
The new colored TAG Heuer Plasma Diamant d’Avant-Garde timepiece comes in 18K white gold on a 36 mm case, which represents the newly refined TAG Heuer Carrera Date.