Designer, musician, prominent influencer: Hiroshi Fujiwara never stops. With his fashion label and studio Fragment Design, the Japanese designer has made a name for himself in the fashion world with a line of disruptive streetwear clothing. Daring to disturb is his credo.
A pioneering spirit shared by TAG Heuer, which has entrusted him with the most iconic of its models: the TAG Heuer Carrera.
To reinterpret this watch, Hiroshi Fujiwara first immersed himself in the history of these iconic models. Linked to motor racing since 1963, the TAG Heuer Carrera collection has established itself as a reference thanks to the revolutionary design of its dial.
A minimalist design chosen by Hiroshi Fujiwara, who then transformed it to make the TAG Heuer Carrera Heuer 02 by Hiroshi Fujiwara an original piece. A masterpiece of creativity powered by the Heuer Calibre 02, the manfucture movement developed and produced by TAG Heuer, which guarantees Swiss avant-garde savoir-faire.
Completed by a large black or grey NATO alligator strap, this unique timepiece celebrates the Japanese design while perpetrating the motor racing DNA of the TAG Heuer Carrera.