A furious race held on a legendary track for the love of speed and high decibels.
"Don’t crack under pressure."
Through partnering with the Indy 500 race, TAG Heuer expresses its long-standing passion for the fast-paced world of motorsports. Besides, the legendary Indianapolis 500 perfectly embodies the Maison’s motto: "don’t crack under pressure."
Indianapolis 500 is considered part of the Triple Crown of Motorsport comprising three of the world’s most prestigious motorsports events alongside the Monaco Grand Prix and the 24 Hours of Le Mans. Since the event’s debut race in 1911, the best names in motorsports have blasted to victory along its famous racetrack.
As legendary as it is competitive, the Indy 500 is one of the ‘jewels in the crown’ of global motor racing. In fact, it’s exactly one third of the Triple Crown – alongside the Monaco Formula 1 Grand Prix and the 24 Hours of Le Mans. And a place on the podium of this iconic race has been coveted by racing stars for decades.