London, Sunday 22nd April 2018 - TAG Heuer celebrated the third consecutive year as, Official timekeeper of the Virgin Money London Marathon. The 38th edition of the Virgin Money London Marathon was started by Her Majesty The Queen from Windsor Castle and saw temperatures reach record highs, adding to the challenge of the 41,003 runners who took part.
TAG Heuer known all over the world for its sports timekeeping precision and racing spirit installed a “cracked wall” on Upper Thames Street between the 22nd and 23rd mile stage of the race. Runners appeared to break through 'the wall' before they celebrated reaching the finish line. Cheered on by spectators gathered at this landmark spot, runners of all abilities were celebrated and encouraged to push through the final stages of the race.
Winner of the Men's Elite race Kenya's Eliud Kipchoge made it a hat-rick on consecutive victories following titles in 2015 and 2016 with Ethiopia's Shura Kitata Tola second. Mo Farah broke the British marathon record with a time of two hours, six minutes and 21 seconds beating Steve Jone's who has has held the record for 33 years to come home third.
In the Women’s Elite race, Vivian Cheruiyot timed her run to perfection as she finished in first, crossing the line in two hours 18 minutes and 31 seconds. Cheruiyot finished ahead of 2017 winner, Mary Keitany who was attempting to beats Paula Radcliffe’s 15 year old World record.
Britain’s David Weir won his eighth London Marathon men’s wheelchair title in a thrilling sprint finish. David won in one hour 31 minutes and 15 seconds with Switzerland’s Marcel Hug second and American Daniel Romanchuck third.
The women’s wheelchair race was won by Australian Madison de Rozario. The win for Madison comes off the back of winning the T54 Commonwealth Games title on the Gold Coast a week before.
All winners received a Connected Modular 41. Whether running to work or running the marathon, the TAG Heuer Modular 41 has built in GPS and fitness apps that can keep you on track. Click here to find out more.
Some other facts from an amazing day include:
- Record number of starters: 41,003
- Record number of finishers: 40,273
- Guinness World Records: 34
- Fastest combined male and female winning time in the history of marathon running
Relive the highlights of the 2018 Virgin Money London Marathon, and watch runners show their incredible #DontCrackUnderPressure spirit!