2024

LVMH WATCH WEEK

A LEGEND REBORN

ON A MISSION TO REDEFINE EYEWEAR

Discover ON A MISSION TO REDEFINE EYEWEAR

MARCH 4: A VISION UNVEILED

Witness the unveiling of TAG Heuer's revolutionary eyewear collection—a thrilling fusion of luxury and innovation, all set to redefine vision on March 4.  

SHIELD PRO: Crafted for excellence

Versatile, light yet robust. With its ventilated hingeless design and magnetic interchangeable lens, Shield Pro is fit for any adventure, be it cycling or running.

LINE: Elegance meets performance

Through the usage of the Dyneema® textile rope and titanium, Line is reinventing savoir-faire in the eyewear industry. Experience the fusion of style and endurance.

VINGT SEPT: Cutting edge innovation

The deep-drawn avional represents TAG Heuer’s most up-to-date innovation, introducing the cutting edge 3D metal frames, combining the strength of metal with remarkable lightweight design. This advancement elevates the eyewear collection to new heights of sophistication and performance.

Innovative and daring. Each TAG Heuer timepiece presented at LVMH Watch Week fuses avant-garde design with cutting-edge technology.

VINTAGE LOOKS, MODERN APPEAL

A LEGACY REDEFINED IN THRILLING GREEN

A classic masterpiece with a contemporary edge, the TAG Heuer Carrera Chronograph, inspired by the iconic DATO layout, propels the Maison’s racing heritage into a vibrant future.

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ENGINEERED FOR EXCELLENCE

BOLD AESTHETICS MEET HIGH-END WATCHMAKING

Showcasing a captivating tourbillon cage at 6 o’clock and powered by the exceptional Heuer 02 (REF. TH20-09) movement, the TAG Heuer Carrera Chronograph Tourbillon is a remarkable piece.

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SOLAR-POWERED, ADVENTURE-READY

EMBRACE THE GREAT OUTDOORS IN STYLE

Venture off the beaten track with the Aquaracer Solargraph, where sun-powered accuracy meets ultra-robustness in a sleek and stylish 34 mm design.

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DAZZLING DIAMONDS, MODERN MASTERY

A BREATHTAKING LEAP INTO THE EXTRAORDINARY

With 4.8 carats of lab-grown diamonds set in a 36 mm white gold case, the TAG Heuer Carrera Date Plasma Diamant d’Avant-Garde takes watchmaking into uncharted territories.

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GEARED FOR HIGH-PERFORMANCE

HIGH-END VERSATILITY MEETS TIMELESS DESIGN

Immerse in the green elegance of the TAG Heuer Connected Calibre E4, boasting a striking fusion of traditional watchmaking and state-of-the-art technology. Step into the future.

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TAG HEUER CONNECTED

WATCHFACES

From the elegant Carrera to the dynamic Aquaracer Solargraph dynamism and the adrenaline-charged Formula 1, the new TAG Heuer watchfaces blend iconic heritage with digital finesse.

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TAG HEUER COLLECTIONS