TAG HEUER AND MONACO: TWO LEGENDS SETTING THE PACE

TAG Heuer is resolutely driving forward its longstanding legacy with Monaco motor-racing by taking on an exciting new challenge in the Principality: the Grand Prix de Monaco Historique. Already the Official Watch of the Monaco Formula 1 Grand Prix and the Monaco Top Cars Collection, TAG Heuer is now the Official Sponsor and Timekeeper of the seven-race Historique event.

TAG HEUER x GRAND PRIX DE MONACO HISTORIQUE

TAG HEUER x GRAND PRIX DE MONACO HISTORIQUE

To honour its newest commitment to Monaco, TAG Heuer introduces the fiercely elegant TAG HEUER GRAND PRIX DE MONACO HISTORIQUE (39 MM), a numbered chronograph (1000 pieces) powered by the 100% in-house designed and engineered Calibre HEUER 02 Automatic movement. 


This chronograph is now available in our Online Boutique. 

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TAG Heuer sponsored more first-place Monaco drivers than any brand

TAG Heuer ambassadors who have crossed the checkered flag first at Monaco include Niki Lauda, Jody Scheckter, Alain Prost, Mika Häkkinen, David Coulthard, Kimi Räikkönen, Fernando Alonso, Lewis Hamilton, and Daniel Ricciardo. And of course the “King of Monaco”, longtime TAG Heuer friend and Ambassador Ayrton Senna, who would have turned 60 this year.

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