TAG Heuer and Porsche

TAG Heuer and Porsche. These two icons of design, quality, and innovation have journeyed in parallel since 1963. The time has come to unite on a single track.

Masters of iconic design

Fusion of renowned motorsports design silhouettes with prestigious materials. It is with the purist design of the Porsche Carrera 911 and the sporty elegant TAG Heuer Carrera that the two icons cultivate the sporting and avant-garde spirits, with fine details like custom colors and automotive-inspired finishes, transcending timeless classics.

A partnership based on authentic heritage

TAG Heuer Carrera Porsche Chronograph Special Edition

Two icons of design, quality, and innovation teamed up to craft this special edition. A sporty design full of references to both brands, upholding the excellence of both names without diluting the essence of either, with proud red highlights, and the manufacture Heuer 02 movement beating away inside.

  • Bold, sporty style

    Porsche-inspired strap stitching

  • Numerals in Porsche font

    Custom sports packaging

More Stories on our Online Magazine - The Edge

    Racing to the electric future

    The TAG Heuer Porsche Formula E team represents both brands’ passion for innovation and audacity. The development of the fully electronic Porsche 99X, with its ambitious E-Performance Powertrain, is supported by TAG Heuer and Porsche. Proof that tradition doesn't live in the past.

    When TAG Heuer and Porsche open a new chapter in racing

    Relive our partnership launch event and enter the strongest-ever partnership between an auto maker and a watch brand.