TAG HEUER AMBASSADORS AND PARTNERSHIPS

They're athletes and actors, models and surfers, divers and drivers. They come from all corners of the earth. They're all under intense pressure every day on the field, at sea, on camera or on stage in front of millions of fans. They never stop. They never run. They never crumble. They live every 1/1000th of a second of every day to the max. TAG Heuer has partnered with the most-watched, most intense and most thrilling sporting events across the globe to clock champions as they push their limits, achieve the impossible and never crack under pressure.

ART & MUSIC mobile_title_border

Crank up the volume. Turn the stage lights on. Get ready to party.

5 TAG HEUER AMBASSADORS

ALL ART & MUSIC PARTNERSHIPS

HERITAGE mobile_title_border

They’re the original rebels, renegades and racers.

4 TAG HEUER AMBASSADORS

ALL HERITAGE PARTNERSHIPS

LIFESTYLE mobile_title_border

Our lifestyle ambassadors were born for adventure.

5 TAG HEUER AMBASSADORS &
1 PARTNERSHIPS

ALL LIFESTYLE PARTNERSHIPS

MOTOR SPORTS mobile_title_border

TAG Heuer is a leading partner in Motorsports on a worldwide scale acting as the Official Timekeeper and Official Watch of the best Drivers, Teams and Championships.

4 TAG HEUER AMBASSADORS &
8 PARTNERSHIPS

ALL MOTORSPORT PARTNERSHIPS

SOCCER mobile_title_border

The world’s best soccer teams run – and kick, score and sweat – on TAG Heuer time. Power and playfulness collide in this popular sport that depends on accuracy, precision, strength and finesse.

4 TAG HEUER AMBASSADORS &
10 PARTNERSHIPS

ALL FOOTBALL PARTNERSHIPS

OTHER SPORTS mobile_title_border

There is no finish line, no quitting, no hiding.

7 TAG HEUER AMBASSADORS &
5 PARTNERSHIPS

ALL OTHER SPORTS PARTNERSHIPS