TAG Heuer is the official watch and timekeeper of Major League Soccer and the United States Men’s and Women’s National Soccer Teams. As a sport that depends on accuracy, precision, strength and finesse, these partnerships are a natural extension of the TAG Heuer DNA and ultimately provide the brand with a springboard to challenge consumers and athletes alike not to crack under pressure.
As a premier luxury sports watchmaker, TAG Heuer acts as the official Time Keeper throughout the season and is responsible for the accurate measurement of each vital second in the game. Through these partnerships and by leveraging soccer’s passionate and growing fan base, TAG Heuer strives to further elevate its global status as a worldwide luxury watch brand and provider of unparalleled fan engagement.
To commemorate the brand’s recent expansion into US soccer, TAG Heuer has launched a special limited edition US Soccer timepiece inspired by the beautiful game. The watch boasts the team USA printed logo on the face of the watch just left of the 9:00 hour and ‘Match Time’ printed at 12 o’clock mark beneath the TAG Heuer logo. The fine-brushed caseback also features the Team USA logo engraved into the steel.
A very limited 200 units are available for sale exclusively online and in store in the United States. The watch retails for $2,850.
TAG Heuer is a leading partner of soccer worldwide acting as the Official Watch and the Official Timekeeper for leading leagues all over the globe, including Premier League, Manchester United, The Asian Football Confederation, The Australian Football Federation and the Chinese Football Association.