January 15, 2018


Following TAG Heuer Connected Modular 45’s launch, TAG Heuer is expanding the collection to include its connected watch with a new 41 mm diameter.

Unveiled during the Geneva Days 2018, this new version of TAG Heuer connected watch offers a smaller and elegant diameter, new colors and performance’s improvements.

The TAG Heuer Connected Modular 41 combines the latest technologies available in Silicon Valley and the savoir-faire of a genuine Swiss watch bearing the Swiss Made label.

Developed in collaboration with Intel and GoogleTM, the TAG Heuer Connected Modular 41 features several improvements made to the 45mm version: its AMOLED 390x390 screen offers 326 ppi resolution and improved brightness – max. 350 nits.

Its storage capacity has also been increased to 8 GB, and its RAM memory to 1 GB, making it extremely smooth under any usage conditions.

The TAG Heuer Connected Modular 41 also features the modular concept to fit every moods and outfits. 7 standard models are available in boutiques and online. Strap and lugs can be customized. And 9 new strap colors have been added to the collection: pink, blue or white leather.
The connected module can still be replaced with a Calibre 5 three-hand mechanical module. The connected watch becomes an attractive mechanical watch in just a few clicks.

The new model offers all the TAG Heuer Connected Modular 45’s functionalities. The Swiss Made TAG Heuer Connected Modular 41 was designed at TAG Heuer in Switzerland. Water resistant to 50 metres, the watch features GPS, an NFC sensor enabling contactless payment via Android PayTM, a very high definition AMOLED screen and numerous customizable TAG Heuer dials from the TAG Heuer Studio.

Running on the Android WearTM operating system, the TAG Heuer Connected 45 and 41 are compatible with AndroidTM 4.4 phones (excluding Go edition) and iOS 9.3 or later versions.

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