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By TAG Heuer, TAG HEUER TEAM —  07 May 2015

AYRTON SENNA'S SPECIAL COLLECTION: TAG HEUER CARRERA

Ayrton Senna's return to TAG Heuer also marked the reveal of the Senna Collection comprised of four new special-edition timepieces and new dedicated advertising campaign. Each watch features the famous stylized Senna ‘S’ in red lacquer, on the dial, case back and bezel, complete with a tachymeter scale, giving the timepiece real racing spirit and Senna’s performance touch. The iconic ‘Legend’ bracelet, with its S-shaped links, also makes a return – the same style worn by Ayrton but redesigned and rounded for optimum comfort.

The TAG Heuer Carrera Calibre 16 Chronograph Senna Edition

A 44mm-diameter automatic chronograph with date function. Anthracite grey sunray dial and three counters. The watch also features the famous stylized Senna ‘S’ in red lacquer, on the dial, case back and bezel, with a tachymeter scale. Elegant touches of ‘Legend’ red, the same shade as the Senna ‘S’, also accentuate the watch's racing spirit and Senna brand´s performance style. The timepiece is completed by the ‘Legend’ steel bracelet.

The TAG Heuer Carrera Calibre 16 Chronograph Senna Edition

A 44mm-diameter automatic chronograph, available in an ultra-light black titanium version, equipped with a rubber strap with a dynamic tire-tread design.