Luxury watches, Swiss watches
Men’s watches and women’s watches by TAG Heuer: where timekeeping becomes an art.

Renowned for their quality and precision, Swiss watches and luxury watches are one in the same. And within the world of Swiss watches, TAG Heuer timepieces are in a class apart. Boasting avant-garde design and advanced technology, they are more than just luxury timepieces or mere sports watches – they are in a category all their own.

TAG Heuer combines manual craftsmanship with the best and latest technology, for ladies’ and men’s watches that bear witness to heritage while inspiring innovation and excellence. Resolutely modern yet enduringly sophisticated, a TAG Heuer watch goes beyond sublime aesthetics: its automatic watches boast high frequencies ranging from 21,600 vibrations per hour to up to 360,000 (as in the case of the Calibre 360), ensuring excellent mechanical precision. For this reason, a number of its automatic watch movements have been awarded the prestigious Official Swiss Chronometer Control (C.O.S.C.) certificate.

It comes as no surprise, then, that TAG Heuer chronograph watches are celebrated as the pinnacle of Swiss watch precision timekeeping. These luxury sport watches are the official timekeepers of one of the world’s most prestigious racing events, the Monaco Grand Prix. In addition, TAG Heuer is the official partner of both America’s-Cup-winner Oracle Team USA and esteemed Formula 1 automotive manufacture McLaren – for a perfect marriage of speed and timekeeping accuracy.

Aesthetically, TAG Heuer timepieces are equally as impressive. Crafted by experts in their field, these luxury Swiss watches combine the finest materials in flawless harmony. Whether blending the best in traditional materials – such as soft calfskin, fine alligator leather, precious solid gold or robust stainless steel – or accenting them with newer, more contemporary materials – including high-tech rubber and modern fabric – TAG Heuer blurs the lines between the preconceived notions of sports watches and luxury watches. Its quality finishes, including fine brushing, black PVD finish and ruthenium treatment, are both refined yet innovative, visually appealing yet always practical.

Meanwhile, its watches for women are the height of understated elegance. Its diamond watches, in particular, add a touch of feminine sparkle to the iconic men’s watch models that have made the TAG Heuer name: the TAG Heuer Carrera, the Monaco, the Link, the Aquaracer and the TAG Heuer Formula 1. With luxury materials and scaled back lines, these stylish ladies’ timepieces carry on the tradition of fine craftsmanship and impeccable precision that has been part of the brand’s DNA for over a century.

All this to say that TAG Heuer timepieces are about more than just luxury or precision: they are the bearer of the finest in Swiss craftsmanship pushed boldly into the future. Aesthetically sublime yet decidedly reliable, finely crafted yet resolutely high-tech, contemporary yet refined, TAG Heuer gives new meaning to luxury watches for men and women.

Sébastien Ogier THE FRENCH CHAMPION

A UNIQUE ROAD TO SUCCESS

"Wherever you are, whatever you’re doing, you’re the one behind the wheel. The pressure never lets up. You just have to drive through it."

Before Sébastien Ogier, there were many great World Rally Champions, but few came out of the gate as fast as he did, winning his first WRC point while still a junior.

Nor did any rise so fast to the very top of the pack: most stage wins and most points in a season, 33 podium visits, 23 rally wins, the 2013 WRC Championship, the Champion des Champions title… already a legend in rally sport, his eyes focussed on the challenges ahead, he never cracks under pressure — he thrives on it.

...LIKE TAG HEUER’S

Sébastien Ogier has one goal:towin. After a year of intense preparation working on the new WRC car, he came back to compete at the top of his game in 2013. He became World Rally Champion with 9 victories.
For his title defense Sébastien started out just as fast, winning the world’s most prestigious rally race, the Rallye Monte Carlo, at the season debut and locking down Volkswagen’s second consecutive manufacturers title by the time the cars hit Australia—quicker than anyone in 25 years.

Two races later, at the Rally de Catalunya, he secured his second driver’s title, becoming one of only for four driver’s in history to win back to back championships. Will he repeat next year? Will his streak continue? One thing is for sure: Sébastien Ogier is one of a kind and destined for true greatness, because, like TAG Heuer, he seeks perfection, never quits moving forward, and never cracks under pressure.

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AMBASSADORS

For more than 150 years, TAG Heuer has faced down every challenge, and then pushed past it. By defying the time-honored conventions of Swiss watchmaking, it has led it to ever higher levels of precision and performance. It makes its own rules, chooses its own path, never quits moving forward, never compromises, never cracks under pressure, just like its ambassadors.