07 JUL. A grande celebração de nosso 150° aniversário no centro de Tóquio

  • Grande celebração de nosso 150° aniversario no centro da cidade de Tóquio

A famosa atriz japonesa Anne Watanabe guiou o Tesla e trouxe o TAG Heuer Pendulum para apresentar. Jack Heuer, Jean-Christophe Babin e Giorgio Sarne deram as boas-vindas a ela no palco.

"Antes, eu achava que os relógios TAG Heuer eram mais para homens que gostam de corrida de carros. Mas, eu agora eu sei que este Lady Formula 1 cai muito bem com um vestido Prada vermelho, assim, eu posso usá-lo em todas as ocasiões" disse Anne.

During the event, Jack Heuer delivered his speech in front of more than 300 VIP, who came to discover the exhibition of our key historical and current products, from the Time of Trip to the Pendulum : " During my years at the helm of the company, I managed just like my father and grandfather, to further develop this highly respected manufacturer of specialty watches into a well know brand. I realise, that many of my initiatives and products have created a solid base, so that my successors were able to build from this base the now world-famous recognised leader in luxury sports watches – TAG Heuer ! I must therefore compliment my successors for their remarkable effort and above all my compliment goes to the entire TAG Heuer team, who since the new ownership of LVMH with our CEO Jean-Christoph Babin and Giorgio Sarne at the helm here in Japan, have really made TAG Heuer a world famous recognised pillar of the Swiss watch industry!"

He also remembered his very first trip to Japan : "I have been in Japan well over a dozen times in my life, but I shall never forget my very first visit in 1972, nearly 40 years ago. In order to learn more about your country, I visited together with the local salesman from Desco, our exclusive Importer/Agent in those years, some of our retail clients in Hokkaido. That is when I learnt to sleep on the floor, on mattrasses you let down from the ceiling, to soake virtually nude in public hot water springs and even to drink the warm blood of a poisoneous snake before eating its grilled body."

The artist Shonosuke Okura entertained the guests with Japanese drum. Okury family legacy has been passed down since the 14th century as one of the Noh (Japanese drum) musical families. Shonosuke appeared on his debut stage at age 9. Besides performing on the traditional Noh stages, he has collaborated with various artists in Japan and internationally. He is a cultural producer who promotes the wonder of Japanese culture abroad.

The exhibition will stay in Midtown Tokyo until Sunday, open to a passionate public. During these 3 days, TAG Heuer banners will dominate the main street of Roppongi, the street in front of the venue. This is the last stop of the Odyssey of Pioneers in Asia. The exhibition and the TAG Heuer Tesla Roadster will after that cross the US, through Los Angeles, Las Vegas, Miami and New York.